Simple Steps Towards Building an Effective Content Strategy
Once upon a time, at marketing school, we learnt how to build a marketing plan by using the 4P’s (or 7P’s depending on how old you are and who taught you). Just when we’d mastered that, along came all the digital stuff to get your head round (websites, SEO, PPC, CMS, Social Media etc.) and […]
Hosting Halloween
Every year, since my partner and I have lived together, we have thrown or been to a Halloween party. Normally we host and I spend an inordinate amount of time planning costumes, decorations and drink/food ideas. My Pinterest account makes for interesting ‘viewing’ and there’s always the usual pitfalls that I try to avoid. Firstly […]
Hamper Scamper: Charity begins at (Factor 3’s) home
Hamper Scamper is CCP’s (Cheltenham-based charity, Caring for Communities and People) Christmas Giving Scheme. It relies on the generosity of donors and volunteers to support the programme, which aims to spread a little cheer for local disadvantaged children, young people and families at Christmas. Last year they achieved an amazing: 2500 gifts for disadvantaged children […]